The two-day training aimed to enhance the participant’s ability to effectively communicate and engage with their audiences and leverage social media platforms to amplify their voices and reach a wider audience.
The training brought together 15 female journalists and was aimed at enhancing the skills and use of social media in terms of reporting, conducting debates and public forums, and developing their careers.
The workshop covered a range of topics, including digital risks and online threats, digital journalism, writing for different media platforms, interviewing techniques, and social media strategies. Participants also had the opportunity to learn from experienced journalists and media professionals, who shared their insights and expertise on navigating the ever-changing media landscape.
Effective communication and social media utilization have become essential skills for journalists in today’s digital age. With the rapid evolution of technology and the increasing influence of social media platforms, mid-career female journalists must stay updated and proficient in these areas. Recognizing this need, WIMISOM held specialized training programs to empower female journalists with the necessary skills to navigate the ever-changing media landscape.
Communication skills are at the core of journalism. Journalists need to effectively convey information, engage with their audience, and build trust. Mid-career female journalists often face unique challenges in the industry, including gender bias, lack of representation, and limited opportunities for career advancement. Enhancing their communication skills can help them overcome these obstacles and establish themselves as influential voices in the field.
The training included group discussions, brainstorming, and sharing experiences that empower journalists to enhance their storytelling abilities and effectively engage with their audience through social media platforms.
The use of social media has changed the way news is disseminated, and they have become essential tools for journalists, which can increase the influence of journalists.
However, utilizing social media effectively requires a deep understanding of the profession, and its dynamics, and maintaining personal and media ethics.
In conclusion, the workshop on communication and social media utilization for mid-career female journalists in Garowe was a resounding success, empowering the participants with the skills and knowledge they need to succeed in the industry.
The training was implemented with support from the National Endowment for Democracy-NED
